AIGA Fellows Program
The Smart Set was invited as guests to the MN AIGA Fellows program last Friday, June 15th. In a collaborative project with our good friends at Studio On Fire, we received beautiful, letterpress printed covers which we scored, combined with text pages printed on our Xerox 770 Digital Press, and stitched to create programs for the event. The program was printed on the new Neenah Environment Natural 80 lb. text and 130 lb. cover in the new “eggshell” finish, donated by the mill. It was great to see three new AIGA Fellows, John DuFresne, Monica Little, and Heather Olson, inducted into this elite group. As usual, the food and facilities at Solara were excellent. We’re seeing quite a bit more letterpress/digital hybrid jobs, whether it’s printing full color backs mounted onto letterpress business cards, full color floods on sheets which are then letterpress printed, or, as in this case, a letterpress cover with digital guts. Hope this gives some food for thought for our many letterpress clients; we speak your language and can help you add value to your work in sometimes unexpected ways!